Highlights for the quarter______________________________________________________
Continued strong sales growth
Launch of two new "limited edition" flavours in Horlicks (Butter Scotch and Pistachio) was a huge success.
Focus new product innovation with high quality products
Heavily investing behind all its existing brands
Continued effort in cost curtailment negates impact of rising costs
Overview________________________________________________________________________________
GlaxoSmithKline Consumer Healthcare Limited (GSKCH) today declared its financial results for the quarter ended June 30, 2008. For the second quarter revenues were up by 19.3% at Rs. 37,637 lacs, and PBT by 9.6% at Rs. 6,924 lacs.
Both Horlicks and Boost continued to power ahead during the second quarter. The quarter also saw the first ever celebrity endorsed campaign for Horlicks with Darsheel Safary, a nation-wide child celebrity. Coverage from all major publications ensured that it was the most talked about campaign among all HFDs. During the quarter, the company also launched Butter Scotch and Pistachio Horlicks which has been a huge success with its consumers.
GSKCH continue to invest behind its brands resulting in its flagship brand Horlicks becoming the most valued brand in its category.
"The top-line growth continued in the second quarter of 2008 as well with a remarkable sales growth despite increased pressure on input costs due to high inflation", said Zubair Ahmed, Managing Director, GlaxoSmithKline Consumer Healthcare Ltd. Mr. Ahmed went on to add that there has been considerable focus on cost curtailment programs with a view to purge inefficient spends across business leading to a healthy bottom-line growth for GSKCH in the second quarter.
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About GlaxoSmithKline Consumer Healthcare
Ltd.
GSKCH is an
associate of GlaxoSmithKline plc. of the U.K, a
global science based healthcare company. GSKCH
has continually benefited from the technical and
marketing inputs that have been available as a
consequence of this association. GSKCH is the
largest player in the health food drinks
industry. The Company with its manufacturing
plants located in Nabha,
Rajahmundry
and Sonepat
has a total workforce of about 2700 people.
GSKCH has a
strong marketing and distribution network in
India comprising over 1800 wholesalers and
direct coverage of over 4,50,000 retail outlets.
Its flagship product, Horlicks, is a widely
regarded and highly respected brand for over 100
years. The Company also manufactures and markets
Boost, Viva and Maltova and in addition markets
and distributes a number of products in diverse
categories, which include prominent household
names such as Eno, Crocin and Iodex.
Media Contacts ______________________________________________________
Debosmita Majumder / Shrey Khetarpal
Genesis Burson-Marsteller
Tel: 91-124-4044999 (Extn. 172 / 157); Fax: 91-124-4044744
Hand-phone: +91 98733-82955 / +91 98115-25715
Email: debosmita.majumder@bm.com / shrey.khetarpal@bm.com